sportswear and promote our brand name KASI. We had come together and
brainstorm ideas that would best suit our company, its the brand that we are
trying to sell.
As we are a sports merchandise company, the intention of our advertisement is
to 'sell' the idea that KASI caters to a wide variety of sports, people and
sportswear. Keeping this in mind, we needed to think of engaging and original
ideas that we thought would best draw our customers in.
Our aim was to keep the ideas pretty much the same as our first group project
to keep the consistency when it came down to making the 15second
advertisement. This involved keeping a theme of black and white and having
some kind of sports equipment as our main focus, so it was clear what exactly
it was we were trying to sell.
Our Sports Ware Merchandise Company KASI provides to all audiences and caters
to a variety of different sports. Our advertisement displays this
appropriately given the time we had to do it in and the amount of group time
we had together.
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